Penguin Random House South Africa

Categories: Business & Finance, International Non-Fiction, Non-Fiction, Adult
ISBN: 9780141015224
Published: April 2004
Imprint: Penguin
Page Extent: 304
Format: Paperback
RRP 275.00

Hug Your Customers

Jack Mitchell

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About the book

Like the international bestseller Who Moved My Cheese?, Hug Your Customers is powerful through its simplicity. Jack Mitchell is CEO of Mitchells - a clothes store and one of the most successful small businesses in America. This family-run business has built extremely healthy profit margins in a tough retail market through a most refreshing approach to sales - hug your customers! In other words: if there is one key to a successful business then it is happy customers and companies who go the extra mile enjoy the extra profits.

From small independent businesses to established conglomerates, Hug Your Customers is an invaluable and fun tool for ensuring repeat business and outstanding results.

About the Author

Jack Mitchell

Jack Mitchell

Tundra author Jack Mitchell was born in New Brunswick and grew up in Ottawa, Ontario. At the age of fourteen, his admiration for J.R.R. Tolkien’s Lord of the Rings prompted him to take Latin in high school. He has been interested in Roman history ever since. He studied Classics at McGill University and holds a Ph.D. in Classics from Stanford University, where he wrote his first novel, The Roman Conspiracy. Jack Mitchell lives in Toronto, Ontario.

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