South African Trade Publisher of the Year 2016 & 2017

Search for your favourite author or book

The Startup Way: Making Entrepreneurship a Fundamental Discipline of Every Enterprise

ISBN 
9780241197264
Format 
Trade Paperback
Recommended Price 
R320.00
Published 
October 2017
About the book: 

The Startup Way reveals how organisations of all sizes can harness startup techniques to drive growth.In The Lean Startup, Eric Ries, Entrepreneur in Residence at Harvard, created a global movement. Concepts like constant iteration, minimal viable products (MVPs), and pivoting have changed the language of business. Now he turns his attention to companies and organizations of all sizes.Ries has been working with giant firms like General Electric and Toyota to help them become more nimble, in order to spur growth and produce products and services that customers want. In The Startup Way, he shares his insights, stories and best practices, delivering a critical toolkit to solve all business challenges.Today every company needs to get faster and smarter. Read The Startup Way and discover how to embrace change, survive and thrive.

Other titles by this author 

Others also viewed

Get into the holiday spirit with this Nutcracker Book and Puzzle Pack. This case includes The...
Leon van Nierop se blitsverkoper Plesierengel  verskyn twintig jaar gelede en dit...
A frantic world... or a frantic mind? Time can often feel scarce, but what if we had the power to...
The past has a habit of tracking us down. And tripping us up.   When Kate was twenty-two...