About the book:
From his 30 years of experience as a consultant and business writer, Tony Manning has distilled a set of must-do strategy practices that apply to every company everywhere. These are the critical core.
In this book, he outlines ten principles that should inform strategy, and eight critical practices that make the difference between winning and losing in business. And he explains clearly how to apply them in effectively crafting and conducting any organization’s strategic conversation.
The Critical Core is drawn from Manning’s previous book, What’s Wrong With Management and How to Get It Right, and provides a simple, sound and practical guide to success in a volatile and unpredictable world. It’s a quick read, yet offers invaluable insights to any executive in pursuit of better business results.